How to use social proof

Social proof is a great way to gain the trust of your audience on social media. What is social proof? The definition from Buffer is: Social proof is...

How to create newsworthy content

There is no guaranteed formula to creating great content that will delight your audience. However, there are guiding principles that apply to all types of...

Best books to read if you want to succeed on social media

The internet gives us an abundance of information, so much that usually it's overwhelming. If you have enough time to read through enough blog...

Delight your audience

Social media content should fall into two categories of the buyer's journey, the first one, awareness and the last one, delighting the audience. Awareness is...

Social media marketing is like the beach

We can learn a lot from the beach. It's ever-changing and yet steady and predictable. That's how a good social media strategy should be described as...

Is Instagram getting rid of likes?

It looks like Instagram could be getting rid of likes. Well, at least hide them. They are reportedly testing out a new feature that keeps...

Embrace live-streaming to reach more people

Live-streaming is a powerful way to connect with your audience on social media. It's also growing in popularity. While younger audiences are particularly fond of...

Take advantage of Google My Business

Google Plus has been discontinued but Google is still serving businesses through Google My Business. The best way to manage your business on Google is...

Instagram is still growing

While Facebook is the undisputed king of social media, with by far the most users and active users, Instagram is the fastest growing social network. Most...

Does size matter?

Size does matter when we're talking about image sizes for social media. A picture that works well on Instagram might get cut off on Twitter. Typically...

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Latest articles

Lady Patriots win by 45 over Lady Spiders

The Independence women’s basketball team put up big numbers in all four quarters en-route to a 81-36 non-conference road win Wednesday at Concord High...

Strong second half lifts Lady Patriots to win

On Monday night the Independence women’s basketball team continued the program’s strongest start to a season in recent history with a 61-46 win over...

Lady Patriots hold off Hickory Ridge 47-42

The Independence women’s basketball team won 47-42 in its conference opener Friday night at Independence High School.  The victory was the Lady Patriots’ first...

Patriots bounce back with win over Hickory Ridge

The Independence men’s basketball team responded to a three game losing skid by scoring early and often in a game where they never trailed...

Mint Hill residents shopped local Dec. 14th at the 2nd Annual Pop Up Christmas...

With overcast skies and festive music in the air, Mint Hill shoppers came out to support local businesses at the 2nd Annual Pop-Up Christmas...

Featured articles

Mint Hill residents shopped local Dec. 14th at the 2nd Annual Pop Up Christmas...

With overcast skies and festive music in the air, Mint Hill shoppers came out to support local businesses at the 2nd Annual Pop-Up Christmas...

Changing of the Guard

New Mayor & Commissioners take oath of office. All Photos by Paul Imirie

Butler defeats Rocky River at Dawg Pound 62-52

The Butler Bulldogs who have a young basketball team this season led the vast majority of the basketball game with one exception during the...

Shop Local: Best last-minute holiday gifts for under $20

It’s December 18.  T minus one week until Christmas morning.  The Mint Hill Christmas Pop-Up Shop has come and gone.  Mint Hill Historical Society’s...