Tips To Keep Your Direct Mail Out Of The Trash!
In my last article I told you about the studies and statistics that show why direct mail is still an effective marketing tool in...
What If I Told You Direct Mail Works
Numerous studies and marketing experts show that online marketing is the most powerful marketing channel out there these days. But that doesn’t mean that...
Why Bother Hiring a Graphic Designer
DIY is great for home improvements, but in today’s competitive marketplace it’s important for your business to differentiate itself from the competition. That’s why...
Ignite Your Marketing With Social Media
“Social media marketing is complex.” “It doesn’t work.” “It’s a waste of time and money.” These are sentences that you probably don’t hear too...
Puppies and The Elevator Pitch
In today’s society, the most common forms of communication are text messages, emails and 140 character tweets. This means that human beings now have...
Components of a Marketing Plan
Every business needs to have a very definitive marketing plan in order to succeed. This will allow you to evaluate the market potential for...
Truth in Advertising and Marketing
When you see or hear an advertisement on the internet, radio, magazine, television, or anywhere else, you expect it to be true. Therefore, when...
How Does Fake News & Alternative Facts Affect Marketing
In today's world, we are being inundated with information - some truthful and trustworthy and some in the form of “fake news” and “alternative...
Social Media Speak
Do you keep googling words like AAMOF, IDK and MEGO when they appear in a text message or social media? Is this wacky internet...
Make Your Email Work For You – Part 2
Need to promote your business but don’t have a lot of money for advertising?
I often suggest business owners first look at what they can...